It’s a good idea to spend some time on a company’s website and understand what type of business they are and the service they provide. Remember, you will only have a short time to speak with a recruiter, so it’s more likely they will want to talk about your skills and experiences.
Another tip is to learn and practice an “elevator pitch”. This is a 60-90 second introduction that explains your background, interests and the reasons you are interested in working for a specific company. Make sure you check out our full worksheet. Practice this multiple times!